what is a niche market?

niche market can mean a group in a limited scope but have a need, fanaticism or interest in the same field.

niche models can be likened to fishing in a small pond, but full of big fish are hungry, and we are fishing with bait to their liking.

Mass market, on the other side of fishing on a large lake filled with an assortment of fish, large and kecil.pemancing certainly would expect to get a big fish, but he used the bait is limited and only a favored few fish there mungkian competitors .. using nets and boats.